Amazon Treasure Truck
Beauty Pop-Up
This 4 city pop-up tour showcased beauty products from popular brands like Pantene, Gillette, Maybelline, Loreal and more. Each 20x20 space was designed to emulate each brand’s aesthetic by including functional demo stations as well as eye catching photo opportunties.
Event branding of Beauty Pop-up was inspired by the bold & bright feel of neon lights. This branding was carried throughout the pop-up with a lit dimensional photo opportunity and give away stations. Attendee’s received branded tote bags at the “TOTES DIY” station where they could personalize their bag and use it to collect swag during the event.